Lucent Innovation
Full-service D2C agency
A global D2C agency with 100+ brands including Rare Rabbit, Lenskart, and Zandu across six countries.
Brands they work with
A global D2C agency with 100+ brands including Rare Rabbit, Lenskart, and Zandu across six countries.
- Meta and Google ads
- Shopify store builds
- SEO
- Content and social
- Branding and design
- Email marketing
Industry
Fashion, Beauty and health
Works in
India, UAE, Malaysia, Singapore, UK, US
Case studies Lucent Innovation publishes on its own site. The figures are theirs.
- 150-200% Noise: more sales in the first month after a rebuilt Shopify storefront Read the case Noise case study on lucentinnovation.com (opens in a new tab)
- +21% Lenskart Singapore: conversion rate after adding virtual try-on Read the case Lenskart Singapore case study on lucentinnovation.com (opens in a new tab)
- 30% Moonglow: faster site after a website overhaul Read the case Moonglow case study on lucentinnovation.com (opens in a new tab)
Lucent Innovation is a full-service digital agency with a presence across India, the UAE, Malaysia, Singapore, the United Kingdom, and the United States. Managing over 100 brands on Shopify, they bring proven expertise across the full spectrum of digital commerce, from brand building and product development to performance marketing and organic growth.
Their client roster includes some of India's most recognisable D2C names: Rare Rabbit, The Man Company, Zandu, Noise, Lenskart, Nicobar, and Good Earth. Spanning Fashion & Apparel, Accessories & Bags, and Health, Beauty & Personal Care, Lucent Innovation's team specialises in Performance Marketing, Digital Marketing, Branding, SEO, Content Creation, Social Media Management, and Email Marketing.
As an Agency partner with Spur, Lucent Innovation helps brands leverage WhatsApp commerce and conversational marketing to deepen customer engagement and drive retention. Connect with Nitesh on LinkedIn.