LinkedIn post formatting

Free LinkedIn text formatter

All 14 fonts and styles this formatter makes

Your own text, in all fourteen.

Bold

𝗬𝗼𝘂𝗿 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗽𝗼𝘀𝘁

Italic

𝘠𝘰𝘶𝘳 𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯 𝘱𝘰𝘴𝘵

Bold italic

𝙔𝙤𝙪𝙧 𝙇𝙞𝙣𝙠𝙚𝙙𝙄𝙣 𝙥𝙤𝙨𝙩

Bold serif

𝐘𝐨𝐮𝐫 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐩𝐨𝐬𝐭

Italic serif

𝑌𝑜𝑢𝑟 𝐿𝑖𝑛𝑘𝑒𝑑𝐼𝑛 𝑝𝑜𝑠𝑡

Bold italic serif

𝒀𝒐𝒖𝒓 𝑳𝒊𝒏𝒌𝒆𝒅𝑰𝒏 𝒑𝒐𝒔𝒕

Monospace

𝚈𝚘𝚞𝚛 𝙻𝚒𝚗𝚔𝚎𝚍𝙸𝚗 𝚙𝚘𝚜𝚝

Outline

𝕐𝕠𝕦𝕣 𝕃𝕚𝕟𝕜𝕖𝕕𝕀𝕟 𝕡𝕠𝕤𝕥

Script

𝒴ℴ𝓊𝓇 ℒ𝒾𝓃𝓀ℯ𝒹ℐ𝓃 𝓅ℴ𝓈𝓉

Bold script

𝓨𝓸𝓾𝓻 𝓛𝓲𝓷𝓴𝓮𝓭𝓘𝓷 𝓹𝓸𝓼𝓽

Gothic

𝔜𝔬𝔲𝔯 𝔏𝔦𝔫𝔨𝔢𝔡ℑ𝔫 𝔭𝔬𝔰𝔱

Bold gothic

𝖄𝖔𝖚𝖗 𝕷𝖎𝖓𝖐𝖊𝖉𝕴𝖓 𝖕𝖔𝖘𝖙

Underline

Y̲o̲u̲r̲ L̲i̲n̲k̲e̲d̲I̲n̲ p̲o̲s̲t̲

Strikethrough

Y̶o̶u̶r̶ L̶i̶n̶k̶e̶d̶I̶n̶ p̶o̶s̶t̶

Copy takes your whole post, not just this line.

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How to bold text on LinkedIn

  1. 01

    Write or paste your post

    Paste the draft you were going to publish.

  2. 02

    Pick the words and click a style

    Select a few words, or click with nothing selected to format everything.

  3. 03

    Check the preview, then copy

    Check where the fold falls, then copy.

Why format a LinkedIn post at all

The first lines decide who reads the rest

The feed cuts you off around 210 characters on desktop and 140 on mobile. The preview marks the line.

It is characters, so it travels

Characters, not styling. They survive a paste into X, Slack or Notion.

It tells you what formatting costs

LinkedIn search reads 𝗦𝗮𝗮𝗦 as a different word from SaaS. Keep your keywords plain.

Which style to use when

The plain ones read best on a professional feed. The decorative ones cost you search.

StyleExampleBest for
Bold𝗕𝗼𝗹𝗱 𝘁𝗲𝘅𝘁The default. Your hook, one number, one name.
Italic𝘐𝘵𝘢𝘭𝘪𝘤 𝘵𝘦𝘹𝘵Quoted material and softer emphasis. Note that digits stay plain.
Bold italic𝘽𝙤𝙡𝙙 𝙞𝙩𝙖𝙡𝙞𝙘Strong emphasis when bold alone is not enough.
UnderlineU̲n̲d̲e̲r̲l̲i̲n̲e̲Rarely. Underlined words read as broken links.
StrikethroughS̶t̶r̶i̶k̶e̶Before and after comparisons, corrections, price drops.
Bullets and numbers• point 1. pointLists. LinkedIn has no list button.

When to format, and when to leave it alone

Write it plain first, then format three to five words.

Format these

  • The hook. The first one to three lines, above the see more cutoff.
  • One or two words a paragraph. Enough to guide the eye down the post.
  • Numbers and names. The specifics you want someone to remember.
  • Section breaks. In a long post, a bold line works as a heading.

Leave these plain

  • Whole paragraphs. It reads as shouting and it breaks screen readers.
  • Keywords you want found. LinkedIn search will not match a formatted word.
  • Hashtags. A formatted hashtag is not clickable and joins no feed.
  • Your name and headline. Recruiter search runs on your profile text.

Read this before you format your profile

Three things break, and they break quietly.

  1. 01

    LinkedIn search cannot find formatted words

    To LinkedIn search, 𝗦𝗮𝗮𝗦 and SaaS are different words. Format posts, not your profile.

  2. 02

    Screen readers do not read it as words

    Some read 𝗛𝗲𝗹𝗹𝗼 as “mathematical bold capital h”, some skip it. Keep it to a few words.

  3. 03

    A few places render it as empty boxes

    Plain-text email, where LinkedIn notifications land, can show ▯▯▯ instead.

Frequently asked questions

How bold text on LinkedIn works, where it helps, and where it costs you.

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