Key takeaways
Get instant notifications when Meta changes your template categories. Stay compliant with automatic alerts, PDF guidelines, and reclassification warnings.
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If you've ever had a marketing template suddenly reclassified by Meta—often at the worst possible time—you know how frustrating it can be. Template category changes can disrupt your broadcasts, affect pricing, and even impact deliverability. That's why we've built comprehensive Template Category Change Alerts directly into Spur.
What's New
Spur now monitors all your WhatsApp templates for category changes and alerts you immediately when Meta reclassifies any template. No more surprises—you'll know exactly when and why your templates change categories.
The same category rules now apply to messages sent without a template. See which WhatsApp Direct Send use cases Meta treats as utility, and which it flags as marketing.
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